The WIT Network

Ignite Insights Webinar - Tell a Story That Works: Say what you do with clarity, confidence, and impact
6/11/2026
10:00 AM - 11:00 AM EST


Location: Virtual





Event Description

People don’t struggle because they lack experience. They struggle because their message gets lost. This interactive webinar helps participants clearly explain who they are, what they do, and why it matters in a way that others immediately understand. Using a simple, repeatable storytelling structure and supported by AI, participants will turn scattered ideas into a message that lands in conversations, meetings, interviews, and sales moments that matter.

This session is practical and participatory. Attendees will create and refine their own short story in real time and leave with language they can use the very next day.

Learning Objectives
Participants will:

  1. Learn how to turn complex ideas into a clear, compelling message
  2. Understand why clarity builds trust and drives action
  3. Practice shaping their story in their own voice, not scripted language
  4. Use AI as a thinking partner to sharpen, not replace, their message

Outcomes
By the end of the session, participants will:

  • Walk away with one clear story they can confidently use at work
  • Discover four ways to make their message easier to understand and remember
  • Learn three prompts to refine their message using AI
  • Feel more confident introducing themselves and their value in high-stakes moments

Meet Cherilynn Castleman

Cherilynn Castleman is on a mission to equip and empower one million women to rise, lead, and thrive by 2030. With over 30 years of Fortune 500 global sales experience, including GM and VP-level roles managing C-suite enterprise accounts for clients like United Healthcare, Anthem, and Johnson & Johnson, she founded CGI Executive Coaching, where she has coached and trained sales teams at Amazon, Walmart, T-Mobile, Samsung, Salesforce, LinkedIn, Experian, Pinterest, and Spotify—helping sales professionals become too good to be ignored by blending AI fluency with relationship intelligence. A bestselling author (What’s in the C.A.R.D.S.: 5 Post-Pandemic Sales Strategies), an internationally recognized speaker, and a fierce advocate for diversity in the sales profession, Cherilynn is a sales coach at Harvard Business School and an instructor and guest speaker at Harvard. She is changing the face of sales leadership one woman at a time.

Thursday, June 11, 2026  
10:00-11:00 a.m. Eastern Time